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h2ed guidebookThe Hip-Hop Education Guidebook Volume 1: How can we utilize the energy and creativity of Hip-Hop music and culture to make schools and classrooms more engaging? The H2Ed Guidebook provides answers. The H2Ed Guidebook addresses the tenets of a critical Hip-Hop pedagogy, framing the issues of concern and strength within Hip-Hop culture by providing in-depth analysis from parents, teachers and scholars. And most importantly, the H2Ed Guidebook offers an array of innovative, interdisciplinary standards-referenced lessons written by teachers for teachers. [Try It! ]

H2Ed Wiki

The H2Ed Wiki is a tool created specifically for Hip-Hop educators and Hip-Hop education research. It includes resources like links to valuable online resources, downloadable and editable curriculum, online activities, and learning models that use Hip-Hop culture as a pedagogical tool. [Try It! ]

January 25, 2007 @ 5:15 pm

Rap Coalition Updates

1. The SEA Weekend and the free panels Wendy Day from RapCoalition has organized. Did we mention they are FREE? ( www.SEApanels.com)

2. Operation RESTORE DRAMA! RapCoalition is collecting money from the industry, friends, and supporters of DJ Drama and DJ Cannon to rebuild their offices. Let us remind you that the FEDS took everything–even their bank accounts. They need to rebuild their office and studio so they can get back to work.

3. Sha Money XL from G-Unit fame is organizing a Producer Convention in Phoenix AZ on February 10-11. Looking good…

THE SEA WEEKEND:
The SEA Weekend Jan 26-28

Once again, Wendy Day from RapCoalition is coordinating the Panel discussions at the SEA Awards. The event is free and open to any and all interested people, and is 30 miles south of Memphis, TN in Tunica, Mississippi at the Casino Grand Hotel in their convention center. Did we mention it’s FREE?

Information about the entire event including the parties, showcases, and Award Show can be found at www.SouthernEntAwards.com and www.SEApanels.com .

Here’s the list of panels:

SEA Panels
The Casino Grand Hotel & Casino—Convention Center
Tunica, MS (30 miles south of Memphis, TN)

Friday, January 26th

Noon to 1:45 PM-
How To Get A Record Deal or A Production Deal
This is by far the #1 question everyone wants answered in this industry. This panel will address what labels look for (both indie and major) and what every artist should do to stand out and get noticed by record labels. We will discuss the many different types of deals and the pros and cons of each. In addition to what a label looks for in an artist, we will cover what an artist should look for in a label–all labels are NOT created equal. Panelists will be available to accept demos from artists at this panel, but you will also learn from this panel why a demo is not enough.
-Tonya Butler, Esq.
-Bob Celestine, Esq.
-Wendy Day, RapCoalition
-Nam Moses, Consultant, Ultra Publishing
-Tangee AKA Ms Blessed

2 PM to 3:45 PM-
Making An Impact: Building A Tremendous Buzz
Nothing in this industry moves without some hype or some degree of buzz behind it. We will discuss what a buzz can do for your career, your company, or your CD. Our focus will be on offering step by step instruction on how to build a strong buzz in the music industry and how to keep it. Whether you are an artist, a producer, a DJ, a company, or just a person trying to work in this business, it is imperative that you have a buzz surrounding you.
-Ray Hamilton, Legion Of Doom DJs
-Matt Verden, Dir of Marketing, Grand Hustle
-Mike Clarke, VP Swisha House
-Nick Love, VP Marketing, Corporate Thugz Entertainment
-Amir, Southeast Rep Interscope Records
-Rovella Williams, Almost Famous Showcase
-Lil Weavah, artist

4 PM to 5:45 PM-
The Digital Frontier
Using the internet to promote your music or to sell downloads and CDs makes sense in today’s economy. The Internet has leveled the playing field for artists allowing them direct access to the fans. Join us to hear how others have used MySpace, websites, internet radio, and digital downloads to build or further their careers.
-Leon Bailey, WordOfSouth.com
-John Lobro, RadioHipHop.com
-Feygens Saint-Joy, Hip Hop Friends
-M Town Luv, MemphisRap.com

Saturday, January 27th

Noon to 1:45 PM-
Indie Labels: How To Put Out Your Own CD or Start Your Own Indie Label
With the importance of independent music, indie releases, and a do-for-self attitude in the music business today, we will explore how to put out a CD. From pressing and distribution to marketing and promotion, an indie release can mean the difference between $8 a CD or 80 cents a CD for the artist signed to a major label. The bulk of the successful artists in music today started out as artists putting out their own CD or signed to an indie label.
-Kinky B, Corporate Thugz Entertainment (Young Jeezy, Slick Pulla)
-Michael “5000″ Watts, CEO Swisha House (Lil Keke, Mike Jones, Paul Wall)
-Wes Phillips, Select-O-Hits
-Killer Mike, artist
-Janie Jennings, Label Consultant
-Wendy Day, Label Consultant
-Rock, Rock Bottom Records (Tango & Cash, Big Herk)
-Khao, Producer/CEO Intaprize Records

2 PM to 3:45 PM-
The Mixtape Game
Mixtapes seem to be everywhere today in proliferation. With the recent Federal crackdown on mixed CDs and the stores that sell them, what’s the urban music industry to do? DJs depend on mixed CDs for income, stores depend on them for profits, labels depend on them to break new records, and fans depend on them for new and hot music. If a major label pays a DJ to add a song to his mixed CD, is it acceptable for them to shut the DJ down for selling “illegal” product? We will discuss the legalities of mixed CDs, and why the Feds stepped in and shut down DJ Drama recently.
-DJ Wally Sparks
-DJ Chuck T
-Robert Celestine, Esq.
-Sweetback Tha Mack, The Screw Shop of Memphis
-George Lopez, T Town Records
-Mike Clark, VP Marketing, Swisha House
-DJ Chief Rocka

4 PM to 5:45 PM-
How To Get Your Record Played On The Radio
The most common question in the music industry is answered here by program directors, DJs, label folks, and artists. Covering every perspective of the process, we will discuss how to build a buzz at street level and then graduate to getting radio play. We will discuss the steps, the etiquette, and what NOT to do when you want radio play. We will also talk about the importance of the commercial quality of your single.
-B. Paiz, Program Director, WIBB
-Lester Pace, Set The Pace Promotions
-DJ Lil Larry, K97 Memphis
-Kasper, Hittmenn DJs
-Devin Steel, K97 Memphis
-Michael London
-Big V, Power 106 Cleveland, MS

6 PM to 7:30 PM
Serato Scratch Live!
Join the folks from Serato Scratch Live for a live demonstration and a workshop of tricks you can do. You will have the opportunity to purchase Serato Scratch Live here!

OPERATION RESTORE DRAMA:
Friends and supporters of DJ Drama are being asked to help restore the offices and studios of the Aphilliates. Donations are being coordinated by RapCoalition and to help, please reach out to Wendy Day at RapCoalition@aol.com.

SHA MONEY XL PRESENTS, ONE STOP SHOP PRODUCER’S CONFERENCE FEB 10-11:
The Hyatt Regency Hotel, Phoenix, AZ ( www.MoneyManagementXL.com)

Feb 10, 2007

9 - 11A Registration

12 - 1:00P Welcome Luncheon

2PM - 3:30P Art of Production Workshop

4:30 - 6:00P Finding the Next Hot Producer: A&R Workshop

7 - 8:00P Networking Cocktail Hour/Dinner (Atrium)

9- 10:30P One Stop Shop Beat Battle Premlinery Round 1

11:30 - Bus Leaves For Night Club

Feb 11, 2007

9 - 10A Registration

10:30A - 12P Studio Equipment and the Art of Sound Workshop

12 - 1:00P Luncheon (Atrium)

2PM - 3:30P Finding Artist Managment Representation Workshop

4:30 - 6:00P Learning Music Publishing Basics

7 - 8:00P Networking Cocktail Hour/Dinner (Atrium)

9 - 10:30P One Stop Shop Beat Battle Final Round

11:30P Bus Leaves For Night Club

EVENT DETAILS

Welcome Luncheon

Luncheon welcomes all producers and educates attendees on the conference overview. Free drinks and beverages will be served.

Art of Production Workshop
This workshop brings issues and concepts surrounding the art of production in an open forum. On this panel producers discuss their musical inspirations, influences, motivations, and struggles with creating and selling beats. This all-star panel will feature Sha Money XL, Swizz Beats, Hi-Tek, DJ Premiere, 9th Wonder, The Alchemist, Fred Wreck, Havoc, Dangerous LLC, and DJ Toomp. Q & A will be moderated between panelists and the audience
Finding the Next Big Producers: A&R

How do A&R’s find and select that winning beat? How should a producer get noticed? What are the steps needed to take in order to become the next hot producer? This workshop explores that with Grouchy Greg from Allhiphop.com, D Prosper (G-Unit Records), Lenny S.( Def Jam Records), K.P. (Sony), Marcus H.(Interscope ), Riggs (Shady Records), and Dave Lighty (Jive Records).

One Stop Shop Beat Battle Premlinery

The 8 hottest producers selected from Money Management, G-Unit Records, and iStandard Producers, will go head to head in the One Stop Shop Premlinery Round beat battle. Producers will play their hottest tracks and will be critiqued by a panel of celebrity judges. The two winners will advance to the final round of the One Stop Shop Battle. Winner will walk away with the One Stop Shop crown and representation from Money Management Group. Want to enter competition? Register for the conference and MP3 beats and registration code to Beats4Battle@gmail.com. For More Info Call - 516.626.0747!

Studio Equipment & the Art of Sound Workshop

This panel teaches the basics of creating the right sound for beats and offers insight on the best equipment to use. It also explores the in’s and out’s of mixing and recording. This panel features Pat Viala from G-Unit Records.

Learning Music Publishing Basics

Here producers learn how to go about publishing and owning the rights to their music. This workshops educates producer’s on the business aspect of the music industry to avoid financial mishaps. Panelists include Mannie Edwards (Universal), Juan Madrid (Sony ATV), Brit Morgan (Saks/Famous Publishing), Scott Rubin (Reach Global) and Folayan Knight (Hitco).

Finding Artist Management and Representation
This workshop is dedicated to informing producers on the essentials it takes to finding proper management. Panelists include Sha Money XL ( MMG/G-Unit Records), Tony Perez (Relentless Management ), Chris Lighty (Violater Management) and Amanda “Precise” (EMI Music Group) McIntyre-Chavis.
Cocktail Networking

Producers mingle with other producers, music executives, and urban businesses for a night of networking and making business contacts.

Dinner

Producers enjoy Free dinner provided by Money Management and can continue building relationships with other conference attendees and music industry professionals from the hottest recording labels.

One Stop Shop Final Beat Battle

This beat battle takes place the last day of the conference and showcases the winners from the premlinery round. The two finalists will compete for artist representation from Money Management. Finalists will be judged by G-Unit Records staff including Sha Money XL, D Prosper, Lloyd Banks, Tony Yayo, Young Hot Rod, and Young Buck.

Night Entertainment

Producer’s will enjoy a night on the town FREE of charge complimentary by Money Management. Activities include the exclusive invitation to Sha Money XL’s birthday party and a night of dance entertainment.

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Defuse News is the official news service of the Hip-Hop Association. The mission of Defuse News is to connect the global Hip-Hop community through reliable news and information from a Hip-Hop perspective. Published monthly, Defuse News includes commentary from members of the Hip-Hop community, as well as information about global issues and developments, community announcements, and resources like grants, fellowships, and job opportunities.

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